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Airbnb Expands Beyond Stays: Introducing Services And Experiences For A Complete Travel Journey

From personalized services to immersive local activities, Airbnb is redefining the travel experience.

Blog / News / 2025 September 19, 2025
AIrbnb

Airbnb, a platform that has revolutionised the way people travel, is taking its offerings to the next level by introducing a comprehensive range of services and experiences. Beyond providing unique accommodations, Airbnb now aims to enhance every aspect of a trip, making it more personalised and immersive.

A New Dimension to Travel

Since its inception 17 years ago, Airbnb has hosted over 2 billion guests, becoming synonymous with alternative lodging options. Recognising the evolving needs of travellers, Airbnb CEO Brian Chesky emphasised that the company is now offering more than just a place to stay. "With the launch of services and experiences, we're changing travel again. Now you can Airbnb more than an Airbnb," Chesky stated.

Personalised Services at Your Fingertips

Airbnb's new services allow guests to tailor their stays with added conveniences. Travellers can now book in-home services such as private chefs, caterers, or pre-prepared meals. For special occasions like weddings, options for hair and makeup services are available. Additionally, groups seeking relaxation can arrange spa days, ensuring a stress-free and luxurious experience.

Immersive Experiences with Locals

The introduction of Airbnb Experiences offers travelers the opportunity to engage in activities that provide a deeper connection to their destination. These experiences range from guided museum and city tours to cooking classes and wellness retreats. By participating in these activities, guests can explore a city through the eyes of locals, gaining authentic insights and creating lasting memories.

Celebrity-Led Experiences

To further elevate the travel experience, Airbnb has launched exclusive "Airbnb Originals." These limited-time events feature celebrities offering unique activities, such as playing American football with Super Bowl-winning quarterback Patrick Mahomes or dancing with pop superstar Megan Thee Stallion. While these experiences are rare and often complementary, they highlight Airbnb's commitment to providing extraordinary opportunities for travellers.

A Competitive Edge in the Travel Industry

As competition in the travel sector intensifies, Airbnb's expansion into services and experiences positions it as a formidable competitor to traditional hotels. Hotels are often chosen for their comprehensive services, while Airbnbs are favoured for their spacious and unique accommodations. By integrating both elements, Airbnb offers the best of both worlds, catering to the diverse preferences of modern travellers.

Looking Ahead

With the global rollout of these services and experiences, Airbnb is poised to redefine the travel landscape. By focusing on personalisation, local engagement, and exclusive opportunities, Airbnb ensures that every trip is not just a stay but a memorable journey. Whether seeking relaxation, adventure, or unique encounters, Airbnb's expanded offerings promise to meet the varied desires of travelers worldwide.

In summary, Airbnb's evolution from a lodging platform to a comprehensive travel service underscores its commitment to enhancing the travel experience. By offering personalised services and immersive local experiences, Airbnb is setting new standards in the travel industry, ensuring that every journey is as unique as its traveller.



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